Make a wicked lip statement with the new Irresistible Matte Lipcolor that is anything but classic with concentrated color and mischievous matte vibrancy. The new Matte Lipcolor features a sophisticated creamy formula that glides exceptionally well on lips to give a long-lasting full coverage matte finish, in just one stroke. It is so smooth, so intense, and so rich that one is sure to become an addict. Created with pure matte powder pigments and botanical extracts, the soft, light-weight texture feels amazingly comfortable to wear all day long. It not only enhances your lips but also hydrates them for hours.